Search Listening Blog

Words from the people who created this new approach to customer research.

Search Listening: How observing online behaviour can ...

Every day we have hundreds of thousands of conversations with Google. We literally treat it like…

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Coronavirus stress reflected in searches: Is it safe ...

The outbreak of coronavirus worldwide is understandably causing real panic and concern amongst consumers and businesses….

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Searching on Computer
If you’re not checking AnswerThePublic every week y...

AnswerThePublic is most effective as an on-going monitoring tool, not just something that you turn to occasionally. Learn how to use it to monitor the success of your campaigns.

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Search listening vs social media listening

Or maybe search listening and social media listening would be a better title. Because they both…

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Searching for Brexit
Searching for Brexit – an update

Back in April I wrote a blog post which sought to explore what we could understand…

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Wheel
How to use AnswerThePublic

We’ve been using AnswerThePublic.com since the very day it launched way back in 2014, so we’ve…

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Answer the public homepage
Answer your public with search listening

Over 200,000 people from all over the world use AnswerThePublic.com every month, for ongoing search monitoring,…

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Choosing the right search terms
How to choose the right seed terms in AnswerThePublic.com

The ongoing quality of what you put in to AnswerThePublic.com really dictates the ongoing quality of…

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THE PROS AND CONS OF THE CUSTOMER RESEARCH METHODS YOU’RE PROBABLY USING
The pros and cons of the research methods you’r...

To help you decide which customer research methods are right for you, we’ve created a helpful table showing you some of their pros and cons.

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